About the tool
The Circular Economy Business Model Configurator Poster can support you in generating ideas about potential Circular Economy business models for your company. Use this tool in interactive workshops to guide your team about how to elaborate a Circular Economy Business Model Idea. You can apply it by free brainstorming with sticky notes combined with the Circular Economy Business Model Pattern Cards for inspiration. Additionally, you can get recommendations of ideas and combinations of patterns by using the Expert System Circular Economy Business Model Configurator.
For more information about the Circular Economy Business Model Configurator Poster and how it was developed, read this article.
How to apply the tool?
Step 1: Identify opportunities
Brainstorm individually and freely about opportunities for Circular Economy business model(s). Then, to inspire ideation, distribute the Circular Economy Business Model Patterns Cards. Screen the cards individually, selecting the relevant ones. Share the selected opportunities and build on each other’s’ ideas.
Step 2: Make sense of opportunities and translate them into ideas
Adapt the business model patterns selected in the previous task to the company’s context. Start with the downstream patterns (green cards), adding specific information about key actors that could benefit from the opportunity, the value proposition that could be offered to the key actors, and the benefits for key actors and the system. Take notes and place them on the Circular Economy Business Model Configurator Poster (middle block on the poster and blue cards). Combine solution patterns from the downstream (right side of the poster) with the upstream blocks (left side of the poster). Use one template per idea or value proposition and create as many ideas as needed.
Step 3: Match business model ideas and critical aspects
Analyse if the proposed Circular Economy business model ideas address the critical aspects identified in Activity 2. If not, repeat the ideation and improve ideas to match the critical aspects.
When to apply the tool?
The Circular Economy Business Model Configurator Poster should be used in the sensing stage, where you identify opportunities and translate them into future potential business model ideas.
The Circular Economy Business Model Configurator Poster is one of the tools presented in the CIRCit project to help in the development of Circular Economy Business Models (WB2). Read more about the results of this work focus area, explore other tools and download the inspiring workbook here.